a new era for
long beach basketball
SUPPORT OUR STUDENT-athletes
As the official Name, Image, and Likeness (NIL) initiative for Long Beach State Basketball, The Alliance offers unparalleled opportunities for fans and businesses to engage with the team through exclusive content and unique experiences.
JOIN the alliance
Our mission is clear: to empower our coaches and student-athletes to compete at the highest level both athletically and financially in this new era of college sports.
Successful NIL programs are transforming college basketball, and we are dedicated to ensuring Long Beach State is at the forefront of this movement.
By joining The Alliance, you become an integral part of our community, contributing to the success of our student-athletes on and off the court. Together, we can build a brighter future for this new era of Long Beach State Basketball.
THE BIGGER PICTURE
AN INITIATIVE FOR THE LONG BEACH COMMUNITY
SUPPORT
Through NIL our student-athletes are empowered to stay in school and support themselves financially.
ENHANCE
Our student-athletes are working to support and enhance the Long Beach community.
COMPETE
A strong NIL collective and engaged fan base is the backbone of competitive NCAA programs in the NIL era.